Ikea prides itself on “functional home furnishing products,” building a massive business and in-store experience in the United States since 1985. Some of its most successful products include storage systems that organize anything from office supplies to baby clothes into well-designed compartments, buckets, and racks. But here’s the thing about well-conceived storage: you get the [...]
JRHcreative March 12, 2013
Focus is happiness – what I learned from Ikea
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JRHcreative November 20, 2012
Tweeting a 5K
Today marks my five thousandth tweet sent through Twitter, a social information network that I joined April 16, 2009. In those 1,315 days, I’ve come to value Twitter for far more than a tool for sharing my latest meal. Direct connections Twitter allows me to engage directly with some of my favorite authors, creative thinkers, [...]
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JRHcreative October 31, 2012
What’s new?
From the HB Blog At last week’s UnPanel at FutureM, the topic of discovery dominated the conversation. In a marketing world with strong social ties, folks shared their thoughts on today’s discovery tools – specifically how people find new music. Spotify, iTunes, and other music services offer their versions of new music through “related artists” tools. A user [...]
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JRHcreative October 30, 2012
What happened to my big-screen TV?
From the HB Blog The big-screen, flat-panel television: an in-home entertainment game changer. More pixels and high-definition signals created amazing, high-quality images for television shows and movies. These TVs became commonplace in many homes where bigger is better. Larger dimensions create a better experience when watching a sporting event, concert, or movie. Size matters. So [...]
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JRHcreative October 19, 2012
The vernaculars of man and machine in marketing
From UnPanel and MITX Look out! The machines, robots, and automators won a few marketing battles over the lowly humans. These tools have even taken away income from marketers and agencies. So how can mankind overcome? Or, more realistically, join forces for the ultimate marketing solution? For starters, it helps to speak the language. New [...]
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