Categories
Media Self

Measuring Fatherhood

“Hey Dad… you wanna have a catch?”

The penultimate line in “Field of Dreams” makes grown men weep – and that’s exactly what I did when I recently watched the movie for the first time since I became a father. The father/son storyline reminds me of my own father, a man I love. I’ve often wondered, is my father proud of me?

Now that I’m a father, I realize that pride is the wrong way to measure a successful relationship between father and child. Traditionally, one might measure fatherhood through their child’s achievements or status: good grades, marital status, financial security, professional accolades, or bearing children.

In my short experience as a father – and what I imagine I will experience over the next 20-25 years – it’s more about the soft metrics that provides an accurate sense of my “job performance” as a dad. Have I created an environment where my daughter can:

  • Grow into a mature human being,
  • Behave in an admirable way,
  • Contribute to society,
  • Laugh and find joy,
  • Confidently chase their wants and desires, and
  • Enjoy time shared with parents, family, and friends?

Through the development of this environment, parents also develop their own sense of self. By creating a world where others can succeed, we, too, have succeeded. A child’s upbringing is partially created through the sacricifies of parents. Later in life, children repay those sacrifices by excelling in the environment their parents helped mold.

I shouldn’t concern myself on whether my father is proud of me; rather, I can say with confidence that he’s created amazing opportunities for me through the environment in which I was raised. It makes the time invested with my father all the more valuable.

Categories
Design Media Podcast Sports

A new venture

The Design Game: a podcast about the role of design in sports.

In November, I reached out to good friend David Merriell about starting a podcast. I had been feeling creatively unsatisfied for some time and wanted to explore a new outlet. We knew we wanted to discuss something of which we both enjoyed and were knowledgable. Through a suggestion from David, we settled on the idea of discussing the role of design in sports. After a couple of name changes, The Design Game was born.

Being first-time podcasters, we learned a lot in the months leading up to our first episodes – equipment, editing, technology, RSS feeds, and the iTunes store. We thank Cliff Ravenscraft of Podcast Answer Man for his incredibly useful tutorials. Without his clear, concise YouTube clips, we’d still be fumbling around the internet trying to figure out the podcasting workflow.


Our first four episodes explore both the smallest design challenges like 1-game uniform designs to larger challenges like the design of NBA All-Star Weekend events. In the coming months, we’ll explore golf fashion and culture surrounding The Masters, European football and jerseys with ads, and throwback culture.

We hope you will listen and we look forward to sharing our thoughts on all things design-related in the sports world.

You can listen to every episode on iTunes or at thedesigngame.com

Categories
Content Marketing Culture Media Social Media Strategy

Tweeting a 5K

Five thousand tweets

Today marks my five thousandth tweet sent through Twitter, a social information network that I joined April 16, 2009. In those 1,315 days, I’ve come to value Twitter for far more than a tool for sharing my latest meal.

Direct connections

Twitter allows me to engage directly with some of my favorite authors, creative thinkers, marketers, and entertainers. I can respond to a poll, comment on an author’s latest blog post or book, or even engage in a direct 1-on-1 conversation as follow-up.

As an example, I’ve had the pleasure of reading two of author Gary Vaynerchuk‘s books. Through Twitter, he’s helped me stay motivated and keep on-top of current marketing trends. He even took the time to send a few direct messages my way.

Introduction to new folks

Via other’s retweets, I’ve connected with new folks from my several networks. I know more folks who attended Syracuse University, work in the creative world, or those I’ve met in person and now use as resources.

For instance, I had the pleasure of meeting several creatives at last year’s An Event Apart in Boston. I now get to receive feedback and commentary from these folks who help improve my designs and writing – and use them for design and development help.

Sharing what’s important

Welcoming folks into my circle of followers with similar interests creates great personal value on Twitter. I’ve been able to introduce friends and colleagues not only to my writing and designs, but also popular destinations like fashion blog and video series Put This On, technology and Apple blog Daring Fireball, design features on Fast Company Design, and interesting social apps like Over.

Through these publishers, I’ve expanded my knowledge in many fields while simultaneously sharing with followers what I find most interesting and valuable.

Redefining news

Breaking news now employs Twitter for distribution. When a global event occurs, news organizations can quickly share the story’s headline while awaiting further details. I’m able to keep up on the latest developments without waiting for a full story to be written, edited, and posted.

This is also true of personal news. Exciting announcements can spread quicker than phone calls could ever do. That instant satisfaction of sharing a big day with the world – and receiving words of congratulations – makes Twitter incredibly valuable.

And of my 5,000 tweets, a personal announcement is my favorite. On June 5th, I was able to share the birth of my daughter with the world.

Twitter may simply be a digital tool, but it has brought great value to my life in my first 5,000 tweets. To the next 5,000!

Categories
Content Marketing Media Social Media Strategy Technology

What happened to my big-screen TV?

High definition television

From the HB Blog

The big-screen, flat-panel television: an in-home entertainment game changer. More pixels and high-definition signals created amazing, high-quality images for television shows and movies. These TVs became commonplace in many homes where bigger is better. Larger dimensions create a better experience when watching a sporting event, concert, or movie. Size matters.

So what happened to all that real estate?

Since the terrorist attacks of 9/11, news and sports stations have added scrolling tickers to their broadcast. At the time, this seemed strange – but now it’s expected. On that terrible day in American history, we were able to follow multiple stories at the same time: the live broadcast and updates from those at ground zero.

In the 10+ years that followed, users have received their news less from broadcast television and more from web sites and social tools – the so-called “second screen.” Someone watching television will simultaneously access their phone or tablet for additional information. These changes led to the biggest shift in high-def TV.

Information, not size

Television broadcasts are shifting away from “the most pixels make the best picture.” Instead, televisions are using that extra space for more information. What was once a beautiful 42″ display has now been reduced to 2/3 of its size because of graphics, charts, and information.

Take the third presidential debate between Barack Obama and Mitt Romney. The broadcast cared less about showing as much of the candidates as possible and more of the “pulse of the nation” – something typically found on Twitter and other social tools. Less face time, more information.

Counterintuitive

In a world of second screens, does it make sense for television broadcasts to fill precious pixels with information found elsewhere? The television industry is already considered to be behind the rest of the technological world (why are cable boxes and their interfaces terribly designed?).

For the smart networks, they’re relying on mobile web sites or apps to deliver secondary information to the user. A perfect example: Conan on TBS. Their iPad “sync” app does precisely that – during a broadcast, you can sync your iPad in order to follow along with the show, in real time, with secondary information. In this example, TBS can use as many pixels as possible towards their comedy bits and beautiful celebrities while their audience still shares in the experience of additional data and information.

The lesson: use the tools as they were intended. Keep it simple and rely on compatible strategies to deliver additional information to the user or viewer. It makes for a better experience – and a better use for your television!

Categories
Business Culture Media Sports Strategy

Focus and self-questioning: What we can learn from the replacement refs

From the HB Blog.

By now, everything is back to normal for the NFL fan. The full-time refs returned for their first full weekend of the season. No longer will nationwide media outlets waste valuable time with nonsensical referee talk.

Despite some egregious errors by the so-called replacement refs (most notably the game-ending play in Seattle), we can learn a lot from their three weeks of sub-par refereeing – and none of it has to do with financial negotiations or football strategy.

It’s all about looking in the mirror.

The blame game

Following last weekend’s overly criticized calls in the Patriots vs. Ravens andPackers vs. Seahawks games, dozens of players took to the media and Twitter to complain about the outcome of the game. Most notably, Packers offensive lineman TJ Lang tweeted the following (forgive the language):

The New York Daily News compiled many other Packers players who echoed similar sentiment.

Guess what? The referees had no impact on the outcome of the game – only the players on the field.

Taking Responsibility

In times of chaos, a first reaction may be to blame outside factors. The real determining factor is the only thing you can control – yourself. Kudos toPackers coach Mike McCarthy who took the high road after the game and stressed all things the Packers could have done earlier in the game to avoid such an outcome.

“The offense didn’t do our part in the first half. I should have adjusted plans earlier… We were wearing that defense down… We need to move on. It’s important for us to get back and get ready for the Saints.”

Before investing time in determining why external factors may have changed an outcome,  first ask, “what could I have done differently?” You don’t have to be in sports to do this.

Self-questioning in practice

Professional situations often don’t run smoothly. Perhaps a contact is unreachable, or a partner misses a deadline, or a marketing effort falls short of a financial goal.

Guess what? Many of those reasons start with you.

In hindsight, you can always do things differently. I’d argue that you could always do things better. At HB, we make a practice of discussing projects after they’ve launched, mailed, or delivered. Even if it’s informal, a candid talk about past work goes a long way to making future endeavors more successful. Such a talk also makes for happier clients. Some typical questions from our discussions:

  • Did we listen to our client?
  • Did we reference the creative brief and project goals at every step?
  • Did we stop to consider alternate solutions to a problem?
  • How could we have completed our project more efficiently?
  • Did the project succeed? Could it have succeeded at a higher rate?

It helps to ask these questions of your client as well, but the first questions are from us, to us.

Self-improvement

The referee problems may have disappeared… but players will always make mistakes on the field and in the marketing arena. Questioning our actions will consistently provide improvements to our own strategies and tactics.

In fact, it’s time for me to question this blog post – how could I have written better?